TFL Launches Transformative Split Tender Feature for Loyalty Program Integrations
TFL is proud to announce that its private label technology, which integrates TFL’s live event ticket inventory into brands’ rewards programs, now has a split tender feature.
The update empowers members and customers to pay for live event tickets using a combination of dollars and points or other loyalty currency, including miles, cash and bucks.
“We’ve seen a lot of interest in split tender from brands that are listening to their customers,” said Michael Wagner, senior director of business development at TFL. “By giving customers the flexibility to split their payment, we enable them to enjoy the excitement of live events on their terms.”
Customers can expect the same advanced technology from TFL but with a few upgrades:
Rapid Speed to Market: Accelerated deployment with robust API integrations for real-time point balance display, ensuring swift and responsive customer interactions.
Dynamic Split Tender Controls: Easy toggling between points and dollars for split transactions, providing customers with flexible payment options at checkout.
Controlled Point-to-Dollar Ratios: Option to set specific point/dollar ratios (e.g., 50/50) to align with customer engagement or loyalty strategy goals.
Fully Customizable Brand Experience: Complete customization capabilities to tailor a private label website that aligns perfectly with the client’s brand guidelines.
Mobile-optimized Platform: Fully mobile-capable, enabling seamless access and transactions across all devices for an on-the-go user experience.
TFL’s private label technology already offers best-in-class interactive venue maps and robust ticket inventory, among other features.
“We’re excited to reach more people with the addition of split tender and will continue to develop our tech stack to help more people feel the excitement of being at a live event, all thanks to their favorite brands,” Wagner added.
