ATBS Continues Growth Under TFL

OVERLAND PARK, Kan., (Oct. 24, 2023) — TFL, one of the fastest-growing event distribution companies in North America, continues to invest in its Business Solutions offerings after acquiring technology provider ATBS in 2022.

TFL, formerly known as Tickets For Less, has evolved into a technology solutions provider and event distribution company, offering live event solutions to businesses and organizations across the country.

ATBS, which began in 2005, offers custom websites and specializes in ecommerce services for ticket brokers, resellers and affiliates. Its suite of products has helped thousands of ticket resellers grow their business online.

Leveraging the ATBS technology, TFL also has the ability to integrate its ticket inventory into loyalty and rewards programs for brands and employers, reaching consumers and employees nationally.

“Bringing on ATBS is part of our broader plan to grow the technology side of the business,” said Adam Rossbach, president of TFL. “ATBS has been an industry leader for nearly two decades, and we’re thrilled to be a part of its continued growth.”

In the year since its acquisition, TFL has hired Nathan Williford as Senior Vice President of Product Growth, Ryan Budde as Account Manager and Adam Rowan as Developer. Williford previously spent 12 years at TicketNetwork, where Budde spent nearly three. Rowan is a former ATBS employee.

They join ATBS founder Adam Young, who continues to play a critical role for TFL as the Principal Engineer focused on the ATBS product, and Stirling Hewitt, Lead Software Engineer, who is in his 11th year with ATBS as part of TFL.

“It’s an exciting time at TFL as we continue to help ATBS customers advance their businesses through our expanding product catalog,” said Williford. “Working with such a talented team, I’m eager to help extend that growth even further.”